presenting

“You Had Me At Hello @FirstRain”

Letters to Marc Benioff

Marc!
Your keynote this morning is terrific, but you said that you were invited to Crotonville to present to Jeff’s top 40 and you were intimidated because GE is such a big, diverse business…from locomotives to aircraft engines… so you arranged a private meeting with Jeff Immelt in advance to prep!
Poor lamb, I am so sorry! Had I known I would have made sure you had access to FirstRain inside the sales cloud!
Imagine how hard it is for your customers selling to GE’s many businesses. Your solution just would not work for most of them, Jeff doesn’t have the time to meet with every CEO and every major account sales rep does he?
Every sales rep can relate to the challenge you faced… how to quickly understand, analyze and stay on top of your customer’s business — by business line — when the customer has multiple, complex businesses and markets.
But now you can have the vision and understanding to be in the pack with your customer, protecting and growing their business.

Aaahhoooooo!
Penny
p.s. I am on stage with GE Capital tomorrow morning, and the challenge you faced is just one of the problems we solve with FirstRain. Join us!

Marc!

Your keynote this morning is terrific, but you said that you were invited to Crotonville to present to Jeff’s top 40 and you were intimidated because GE is such a big, diverse business…from locomotives to aircraft engines… so you arranged a private meeting with Jeff Immelt in advance to prep!

Poor lamb, I am so sorry! Had I known I would have made sure you had access to FirstRain inside the sales cloud!

Imagine how hard it is for your customers selling to GE’s many businesses. Your solution just would not work for most of them, Jeff doesn’t have the time to meet with every CEO and every major account sales rep does he?

Every sales rep can relate to the challenge you faced… how to quickly understand, analyze and stay on top of your customer’s business — by business line — when the customer has multiple, complex businesses and markets.

But now you can have the vision and understanding to be in the pack with your customer, protecting and growing their business.

Wolves

Aaahhoooooo!

Penny

p.s. I am on stage with GE Capital tomorrow morning, and the challenge you faced is just one of the problems we solve with FirstRain. Join us!

Marc Benioff - Vampire Hunter!
Hi MarcWe’re on edge waiting for your keynote tomorrow at DF12. You are going to save us from the social media vampires! Facebook, Twitter, YouTube… They suck our time and our attention onto cute kittens and political posts from friends-who-are-no-longer-friends-because-they’ve-“liked”-Paul-Ryan and, according to Anxiety UK we are now anxious if we are away from them. You, like Abraham Lincoln, have realized they are planning to take us over, and you are going to stop them!You’re going to tell us our work life is now social so they can’t suck our blood any more. Thank you!! Now we can stay focused, never get distracted from the higher purpose of Revenue, and our every productive relationship is captured in your database. No more blood suckers taking us away from our customers.Hail to the Chief!Pennyp.s. Knowing your customer’s business is like a wooden stake - it works every time.

Marc Benioff - Vampire Hunter!

Hi Marc

We’re on edge waiting for your keynote tomorrow at DF12. You are going to save us from the social media vampires! Facebook, Twitter, YouTube… They suck our time and our attention onto cute kittens and political posts from friends-who-are-no-longer-friends-because-they’ve-“liked”-Paul-Ryan and, according to Anxiety UK we are now anxious if we are away from them.

You, like Abraham Lincoln, have realized they are planning to take us over, and you are going to stop them!

You’re going to tell us our work life is now social so they can’t suck our blood any more. Thank you!! Now we can stay focused, never get distracted from the higher purpose of Revenue, and our every productive relationship is captured in your database. No more blood suckers taking us away from our customers.

Hail to the Chief!

Penny

p.s. Knowing your customer’s business is like a wooden stake - it works every time.

Greetings Chief!
I know Avon is one of your key customers (love the pink customization of their platform btw) - and I am sure they are an account you want to grow… because they are growing, and how!
My intelligence tells me India is an important growth market for them. What with launching 300 new products into the India market, and more importantly for you personally, they are tapping into the lucrative MALE grooming market. How does this impact your sales strategy? To Avon of course, not Larry!!
Have a smooth one,
Penny
p.s. You need precision on your customer’s business, just like your shaves
original meme

Greetings Chief!

I know Avon is one of your key customers (love the pink customization of their platform btw) - and I am sure they are an account you want to grow… because they are growing, and how!

My intelligence tells me India is an important growth market for them. What with launching 300 new products into the India market, and more importantly for you personally, they are tapping into the lucrative MALE grooming market. How does this impact your sales strategy? To Avon of course, not Larry!!

Have a smooth one,

Penny

p.s. You need precision on your customer’s business, just like your shaves

original meme

Hey Marc!

What a fantastic opportunity! Marissa wants to get every Yahoo an iPhone5 - she wants to “get consistency” across the company.

But you know an iPhone alone is not enough! She needs Chatter doesn’t she! Her sales team’s already using CRM, why not help her get everyone an iPhone with Chatter already installed?

Have you called her yet?!?

Back to my Chat session,

Penny

p.s. you too can integrate customer intelligence into Chatter - chat me!

Hey Marc

Are you going to the gym with your FedEx buds? Fred Smith said he wants them to get “lean and flexible”. Wonder if Adam would be inspiring? Many of their employees do have tats after all.

The FedEx boys told Post&Parcel that “The “vast majority” of those set to leave will be US-based “back-end” non-operational staff, rather those on the front line of operations” on Monday. Seems like your Service solutions would help them lean out their muscles and chat their way to higher efficiency while heavy lifting.

Headed to yoga now…

Penny

p.s. Tweet me to get a deeper customer intelligence stretch

“Photo courtesy of Socialite Life”

“If there wasn’t any competition, I’d be very worried, because it would mean we were not doing very well.”
From The Desk Of

Have you met Nina yet?

Hi Marc,

Have you checked in with Nina yet? Your customer USAA is making a breakout move with her:  USAA Announces Voice Recognition Banking Assistant Nina. Maybe you can use this type of technology in your platform for your customers to support their customers?

“Reports indicate that Nina understands spoken commands better than the gold standard and that is especially important when you are telling the application that you want to transfer money to another account or schedule a payment.” 

Have a great day,

Penny

p.s. Tweet me @pennyherscher if you’d like to know what people are saying about her

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